Outbound systems that build pipeline from zero.

We find where your pipeline leaks, patch it, then run the calls, emails and follow-up that turn your leads into booked meetings.

Book a free Dead Lead Audit See client results

Built for accounting and CPA firms, early-stage B2B founders, real estate and mortgage teams, and service businesses running on GoHighLevel.

$213K

in 13 new deals in one quarter for a DMV-area accounting firm, after narrowing who they sold to.

$1M+

in added revenue in 12 months for a luxury real estate business, from leads they already had.

Week 1

a new, sharper pitch for a B2B software startup, built from live calls with its buyers.

20+ B2B teams across 8 countries. Top Rated Plus on Upwork. 22 jobs and 1,000+ hours delivered.

Most pipelines don't need more leads. They need fewer leaks.

Before you buy another list or another ad, look at what's falling out of the one you have. These are the five leaks we find most, and how we patch each one.

The leakThe patchWhat changes

No follow-upDocumented follow-upEvery lead gets a set number of calls, emails and texts, on a schedule, whoever is working it.

Slow responseAutomated speed-to-leadNew inquiries get a call and a text within minutes, not days, while they still remember asking.

Leads lost in the inboxCRM pipeline stagesEvery lead has an owner, a stage and a next step you can see at a glance.

Wrong buyersDefined ICP and messagingYou stop chasing everyone and talk to the clients you actually make money on.

No trackingWeekly KPI reviewFive numbers every Friday tell you what's working and what to change next week.

What we do

Start with a free audit. Then we fix the system and run it with you, inside the tools you already use.

Free, 30 minutes

Dead Lead Audit

Most businesses already have their next $100K sitting in old leads: past inquiries, no-shows and "not right now" prospects nobody called back. We look at your CRM and pipeline together, show you where leads are leaking, and estimate what reactivating them could be worth.

Book your audit

Where leads are slipping through today
How many old leads are still worth calling
A rough value of reactivating them
The first three fixes, whether or not you hire us

Outbound that books meetings

We build your list, write the scripts and sequences, and personally make the calls. You get qualified meetings on your calendar and a clear read on what the market is saying.

Ideal customer profile and targeted lists
Cold calling, email and LinkedIn
Reactivation of old and lost leads
Weekly report: activity, conversations, meetings

Sales ops and GoHighLevel

We set up the system that keeps leads from leaking: pipeline stages, follow-up automations and reporting, so your team always knows who to call next.

CRM pipeline stages and ownership
Speed-to-lead and missed-call text-back
Follow-up workflows and reminders
Works with GoHighLevel, HubSpot, Close and Pipedrive

AI sales enablement

We put AI to work on the parts of selling that eat your team's time, so they spend more of the day in real conversations.

AI research and personalization
Call summaries and coaching
AI-drafted follow-up
How it works

AI does the prep. People do the selling.

We build AI into your sales process where it saves real hours, and keep a human on every conversation that matters.

Research and personalization

AI pulls together what matters about each prospect, such as a new hire, an expansion or a recent review, and drafts an opener your reps can use in seconds.

Call intelligence

Every call is transcribed and summarized automatically, with objections tagged and a coaching scorecard, so managers can review a week of calls in an hour.

Follow-up that writes itself

When a call ends or a lead replies, AI drafts the next email or text in your voice and logs it in the CRM, ready to send.

Your playbook as an assistant

We turn your scripts, objection handling and ideal customer into an AI assistant your team can ask anything, so new reps ramp faster.

Built inside the tools you already use, including GoHighLevel, HubSpot, ChatGPT and Claude.

Client stories

$1M+

From leads a luxury real estate business already had

The business kept buying new leads while hundreds of past inquiries sat untouched in the CRM. We pulled every lead the team had stopped working, reopened the conversation with short, personal outreach, and followed up until buyers answered.

More than $1M in added revenue in 12 months, without buying a single new lead. The client tells the story in his own words in the video.

DMV-area accounting firm, Q4 2025

$213K in 13 new deals in one quarter

The problem: The firm was winning clients from every industry at once. Margins were thin and the team was stretched before tax season even started.
What we did: Found the clients the firm actually made money on, blue-collar businesses, rebuilt the target list around them and ran outbound by phone and email in plain language.
The result: 13 new deals from $4K to $30K each, including contractors, a sealcoating company, an auto glass shop and a restaurant group.

B2B software for moving companies, March 2026

The real pain, found in week 1

The problem: The founder had a product but no pipeline. The pitch led with "better coordination," and owners weren't biting.
What we did: Defined the buyer, built the call list and scripts, and called owners directly, reporting patterns every week.
The result: Owners didn't feel a coordination problem. They felt a reputation problem: bad reviews. The whole pitch was rebuilt around that within the first week.

How we work

Find the leaks
A short audit of your CRM and pipeline: old leads nobody worked, slow follow-up, the wrong buyers, missing tracking.
Patch them
We set up the ideal customer, messaging, follow-up steps and pipeline stages inside the tools you already use.
Run it
We make the calls, send the emails and texts, and book the meetings onto your calendar.
Report and hand off
A weekly report on activity and meetings, and a written playbook your team keeps when we're done.

What clients say

Verified reviews from Upwork clients.

"I am myself an Upworker, with 10 years on the platform, 4000 hours, 140 clients, and stellar ratings. So I know exactly what to look for and evaluate in an Upworker. Rashad has performed at levels that are superlative. All of his work was pristine in quality and matched our needs perfectly… He is a superstar."
Sales development client, outbound calling project

"Rashad is an excellent Biz Dev resource. When he started, we didn't have any processes and procedures in place, he helped set up the foundation for all the work to come. His communication is clear and precise. Appreciate his partnership and helping us grow."
Chetan P., business development and lead management

"I had the pleasure of working with Rashad on not one, but two separate occasions. He brings a great level of detail to each project and is a nice guy who was very flexible with our needs."
Keith B., Director of Sales, fintech

"Rashad helped me with my Sales and Marketing strategy! He was very informative and friendly over our phone consultation as well! I would definitely work with him again."
Consultation client

"Rashad was excellent and always reached out in case any help or assistance was needed."
AI software company, cold calling home service businesses

I learned sales on 300 cold calls a day.

My first sales job was as a new mortgage loan officer, dialing all day. The day two calls turned into two loans, I was hooked. Since then I've sold B2B software, built outbound from nothing for accounting firms that had only ever grown by word of mouth, and coached calling teams onshore and offshore.

Hopkins GTM is what I wish those companies had on day one: a clear buyer, a message that lands, and a follow-up system that doesn't depend on anyone remembering. I still make the calls myself, because that's where you hear what the market actually wants.

Rashad HopkinsFounder, Hopkins GTM

Questions

What happens on the free Dead Lead Audit?

It's a 30-minute call. We look at how leads come in, what happens after they do, and how many old leads are sitting untouched. You leave with the leaks we found, a rough value of your old leads, and the first three fixes, whether or not you work with us.

Do you make the calls yourself?

Yes. We build the lists and scripts and personally run the outreach by phone, email and LinkedIn. For larger programs, we also help you hire and train callers and hand over a written playbook.

Do I need new software?

Usually not. We work inside what you already have, including GoHighLevel, HubSpot, Close, Apollo and Pipedrive. If you have no CRM yet, we'll recommend the simplest one that fits.

How is pricing set?

Most work starts as a 30-day sprint with a fixed starting fee, sometimes with a per-meeting component so our incentives match yours. You'll get an exact price after the audit, once we know what needs fixing.

What data do you need from us?

Only what's needed to reach people: names, phone numbers, emails and notes on past conversations. We never need tax returns, Social Security numbers or financial files.

Find out what's already sitting in your CRM.

Thirty minutes, free. You'll leave knowing where your pipeline leaks and what your old leads could be worth.

Book a free Dead Lead Audit Email Rashad